TV-News+Update+2

**Don't take away our football, you bloody wankers!**
-Tucker Bass

Soccer in Europe is a way of life, almost a religion to some. The European Union recently intervened when FIFA, the governing world body of soccer and UEFA, the European governing body, were barred from placing the biggest matches on pay TV. Similarly, Laker games in LA are limited to 40 games on cable, the rest have to be accessed through a subscription. If there were any team that could garner support to keep all their games free to watch on television, it would likely be the Lakers considering their fan base. Basketball does not have the clout that soccer does around the world and I find it significant that the European Union intervened on behalf of soccer fans to keep the games free to watch. I don't think the our government would decree that the NBA not make deals with cable companies and forgo lucrative revenue from sports packages. If we were as passionate about basketball as Europeans are about soccer, it might be a different story.

From the LA times blog: http://latimesblogs.latimes.com/entertainmentnewsbuzz/

Stars Behaving like... Stars  Posted by: Adam White

﻿The New York Times article is about the television personalities of ESPN's "College GameDay," Chris Fowler, Kirk Herbstreit and Lee Corso, among others. Every week during the college football season, the "GameDay" crew visits different college campuses, which tend to feature the hottest match-up for that weeks slate of games. Some of us tend to believe that journalists are just regular individuals who go about their business. The truth is that many of these journalists/ on-air personalities are not normal individuals, but stars in their own right. Yes, back in the day, journalists like Walter Cronkite were also stars, but the television landscape now is changing and changing quickly. Arguably today, television hosts such as Anderson Cooper are MORE famous than the folks they are interviewing. As we know, there are certain perks to being stars and one of them is endorsement deals. Fowler, Herbstreit and Corso all had endorsement contracts with the company of Nike. This was not disclosed to the public. Since then, Fowler has ended his relationship with Nike. Also worth noting, sidelined reporter, Erin Andrews recently inked a deal with the company of Reebok, which is owned by Adidas. This relates to my group TV (News) because not only are the means of communication changing the way journalism now operates, but there is a similar evolution going on in terms of who giving us our news. Yes, there are journalists continuing to do quality, in-depth reporting, but there are also reporters like these who are making themselves the story. We have potential conflicts of interest in this case, and recently, Anderson Cooper was beaten up by pro-government individuals in Egypt. In other words, stars are acting like stars, in addition to being reporters.

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Unrelated, but DEFINITELY worth checking out. The second link is the weekly ritual of Lee Corso at the end of every broadcast. He chooses to put on either the home fans mascot regalia or the opposite teams mascot apparel. It is worth getting up at 8:59 am to watch this!

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**Traditional Media Dominates The Twitter News Agenda: Study ** Andrew Burer

As social media continues to grow, people often wonder what will happen to traditional media outlets such as television and radio. Although the question remains to be seen, I think it is important to note that even though the average person is beginning to take on a more prevalent role in the spreading of news and information, major news outlets and stations are at the center of the most retweeted and trending topics on Twitter. In fact, nearly three quarters of the most “trended” topics on Twitter in the fall of 2010 came from sources like CNN, BBC, and the New York Times. Furthermore, these news sources have significantly fewer followers than, for example, Ashton Kutcher and Lady Gaga, two of Twitter’s “most followed” people/accounts, but yet the power of mainstream media outlets still remains among the most prolific agenda setters of today’s society. Quite honestly, I was surprised to find out that CNN and the New York Times, among others, still played such a pivotal role in the spreading of information, especially from a social media perspective. I think that as the media environment continues to change and adapt with new technologies and practices, we should take into account that traditional television and newspaper outlets still drive our basic understanding of news affairs. We often make a big deal of declining readership, slumping ratings, less listeners, but yet out of 16.32 million tweets in the fall of 2010, 72% of the 22 most central “trending users” were traditional media outlets. Whether a viewer, listener, reader, or follower, these organizations give us a sense of legitimacy and as the article states, social mediums act as a “filter” and an “amplifier “of traditional media. Social Media sites such as Twitter may have helped push people away from the traditional mediums in which they used to gain their news, but the fact of the matter is, these people are still there and just simply changed the channel in which they attain they’re information. Consequently, television news stations should continue to legitimize their social media accounts because the future of news and information sharing ultimately lies with a person’s ability to participate in and filter out the information he/she wishes to be exposed too. Social networking sites like Twitter and Facebook allow for this and If stations such as CNN, FOX News, and NBC want to be at the center of a person’s news and information sharing, these new mediums are the future of media expansion.

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=Keith Olbermann and MSNBC ends contract=

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code Keith Olbermann is leaving NBC after a long run of fourteen years. Olbermann started at NBC in 1997 and was the anchor in sports and was the host of two prime time tv shows. Olbermann has since then been a host for several different NBC shows and has been a very important face for the network. He has won several Emmy's for his work at the network station and wrote a ton of publications during his time at NBC. Large networks such as NBC, CBS, ABC etc. have familiar faces that become a staple to the network. But there comes a time when every network realizes they need to keep up with the change in the times and rotate in new anchors and hosts to keep the network new and exciting.

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[|**http://www.crainsnewyork.com/article/20110213/SUB/302139969#**]
 * With new execs, CBS News hopes for much better news **


 * Elizabeth Stone**

CBS has hired two new executives in order to help boosts nightly news and weekday morning slot ratings. The network has hired executive producer of 60 Minutes Jeff Fager, the networks most successful new show, as chairman and David Rhodes of Bloomberg TV and Fox news as President. These changes were in hopes to bring in higher ratings for CBS’s nightly news and morning news show, which are currently trailing behind ABC and NBC, according to Nielsen. This story is relevant to changes in television news because the executives at CBS and other networks have to find ways to adapt and revamp news broadcasts to bring in more viewers because traditional new broadcasts are a dying medium. Increasing amounts of people are turning to online sources and social media to get news stories, updates, and coverage instantly. Since the show CBS’s new magazine 60 minutes is still bringing in a large percent of viewers, the network is optimistic about their news broadcast division.

[|__http://www.aptn.com/news__] The Associated Press (AP) is usually known for supplying news stories for print media sources, but they are now, and have been, offering news videos for broadcast media. What I thought was the most interesting thing about the AP news videos is that there are over 80 bureaus worldwide that offer "high-quality, reliable news video." The AP offers news videos that "meets the pace of modern news gathering and stays at the forefront of technological advances." The AP offers prime news videos that are already edited, cut, and ready for broadcast ahead of the local news junctions. The news updates are also available to any APTN news clients around the globe and none of the news updates are repeats. I felt that by the offering news videos for television broadcast around the world, AP is taking the necessary steps in order for television news industry to keep up with the increasingly popular internet. These videos are offered instantly to broadcasters around the globe. This is done in order for the television news industry to keep up with technological advances of the internet.
 * AP Television News: Award-winning news video supplied to 88 percent of the world's broadcasters. **
 * by Andrea Alfano**

=**Bringing "Style" Back to the Newsroom**= posted by: Sarah Jasso

====CNN is known for bringing all the latest in hard news, but recently one correspondent wants to add a little change to the network. Alina Cho, an affiliate from the “American Morning” wants to bring back the “fashion” concept back. She has been seen this past week at Fashion Week, interviewing designers and editors, in order to prepare for her first half-hour fashion special. Her special will air Feb. 19 at 2:30 p.m. and will include a sit down segment with Victoria Beckham. The designers are also excited to be involved with CNN, “she (Cho) is fashion-obsessed,” said Michael Kors. “She knows everything about the designers, and she’s also curious about what’s happening.” ====

Orignal Article: Eric Wilson, CNN is Back To Covering Fashion http://www.nytimes.com/2011/02/17/fashion/17ROW.html?_r=1&ref=media